We're honoring our Top Contributors for June 2021 in our DIY Marketing Support FB Group this week. These folks are absolute rock stars when it comes to supporting others! Whether posting content, asking/responding to questions, or just discussing stuff we care about, these members show up and sparkle!
If you're not checking in our FB group regularly, you are definitely missing out. 😮
#Shoutout to the top stars in our group this month: (in alphabetic order by first name): Berry Kruijning, Caron MacLane, Gail Moore, Holly Stokes, Joy Imboden Overstreet, Orna Izakson, Terri Cheung, and Victoria Cook.
Find out how they earned our thanks in the June Top Contributors video. See it on Vimeo or watch it in our Facebook group (link below). 👇
To see this week's featured ICYMI content: How to Earn Money Doing What You Love, just tap the image above, or find the link on the homepage of the Members Only area.
Why revisit this topic? If you're hitting the wall when it comes to revenue, maybe it's time to think about adding some new revenue streams. There are at least five ways to earn money sharing what you know. In this class, you'll learn which revenue models will work best for you, and appeal to your hungry market.
Perfect for both start ups and more mature businesses, this replay is available 24/7/365 to members. Detailed notes, slides, and transcript are ready, too. YAY!
OK gang, that's a wrap on Q2. Third Quarter starts Thursday, and it's gonna be great!
To your prosperity & profitability,
Ronnie Noize
Your Virtual Marketing Coach
360-882-1298
DIY Events: June 28-July 2, 2021
Action Call 1 [Monday] Zoom | 9 AM Pacific · 11 AM Central · 12 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
Action Call 2 [Monday] Zoom | 11 AM Pacific · 1 PM Central · 2 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
Upcoming Events: July-August 2021
Webinar: Easy "Shock & Awe" Box Strategies [Thursday, July 22, 2021] Zoom | 10 AM Pacific · 12 PM Central · 1 PM Eastern | Open to all DIY members + public | Registration optional for members | Member access link: Shock & Awe
Did you know that your membership details are in every weekly update email? Right there at the bottom, tucked between the events and the copyright line.
Here's what's included (because people ask for this info all the time!):
1. Your name. So you can be sure you're looking at YOUR info.
2. A link to your personal profile so you can update any details, such as your contact info, photo, and so on.
3. Your membership level, so you know what's open to you.
4. Your next renewal date, so you know when your dues are due.
5. Your membership start date, so you can see how long you've been investing in your marketing.
There's also a handy link directly to our member Book Coaching page. It's not hard to find, but this link makes getting there quick and easy.
Is there anything else you'd like to see in this overview? Let me know! Post your suggestions in the DIY Facebook group. 👇 Thanks!
This week's content is from the How to Write a Press Release for Small Businesses webinar. Of the several helpful handouts, this is the one I really want you to see. It's a plain text file with 8 fill-in-the-blank press release templates. WOW! Super valuable! 🤩
Summer starts on Sunday, and guess what? It's gonna be a great summer for marketing!
To your prosperity & profitability,
Ronnie Noize
Your Virtual Marketing Coach
360-882-1298
DIY Events: June 21-25, 2021
Action Call 1 [Monday] Zoom | 9 AM Pacific · 11 AM Central · 12 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
Action Call 2 [Monday] Zoom | 11 AM Pacific · 1 PM Central · 2 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
Upcoming Events: July-August 2021
Webinar: Easy "Shock & Awe" Box Strategies [Thursday, July 22, 2021] Zoom | 10 AM Pacific · 12 PM Central · 1 PM Eastern | Open to all DIY members + public | Registration optional for members | Member access link: Shock & Awe
Think press coverage is only for big companies with big budgets? Think again! I will show you how to get great press coverage with a simple press release in this month's marketing webinar.
In this step-by-step tutorial, you'll learn:
how to capture the interest of the media (virtual, broadcast and print) with a press release
exactly what to include in your press release (and what to leave out)
the best format for submitting your release
why editors ignore your press releases (and how to capture their attention)
Plus you'll get some great handouts, including fill-in-the-blank press release templates, actual examples of press releases that worked, and more.
Join me on Thursday at 10 AM Pacific · 12 PM Central · 1 PM Eastern for our How to Write a Press Release for Small Businesses webinar. Get the access link on the member event page, or enroll with the button below to get a confirmation and reminder by email. 👇
NO, members don't have to register (but you can if you want a reminder by email) because the access link is right here: write a press release
YES, you may invite your friends, family, colleagues, or power partners (please DO!). Here's a link to share: http://tiny.cc/diywebinar
This is going to be a great week for marketing! Why? We've got this ↑ cool new webinar. Plus the final TWO sessions of the new Profitable Marketing Machine Workshop on Tuesday and Thursday.
Profitable Marketing Machine Workshop Wraps Up
This second series of the PMMW wraps up Thursday, and you can still join in. Tuesday we're talking about Retention; Thursday we pull it all together with the Marketing MAP & Monitor.
All the current videos, transcripts, slides, and handouts will remain available online in the membersite until replaced by the next live series in October.
Missed it? Catch up on the first 10 episodes now. Or binge the entire series at your convenience starting Thursday afternoon!
Got a question? Please post it in our FB group because others may have the same question. So you'll be helping others as you help yourself. 🙏
To your prosperity & profitability,
Ronnie Noize
Your Virtual Marketing Coach
360-882-1298
DIY Events: June 14-18, 2021
Action Call 1 [Monday] Zoom | 9 AM Pacific · 11 AM Central · 12 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
Action Call 2 [Monday] Zoom | 11 AM Pacific · 1 PM Central · 2 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
Webinar: Easy "Shock & Awe" Box Strategies [Thursday, July 22, 2021] Zoom | 10 AM Pacific · 12 PM Central · 1 PM Eastern | Open to all DIY members + public | Registration optional for members | Member access link: Shock & Awe
Good news! The new Q3 DIY Member Events Schedule is now posted. It is a one-page-at-a-glance, color-coded-for-your-convenience calendar. It's actually easier to read than the image above. 😜
Spoiler Alert: Pay no attention to the Appreciation Events listed on Fridays in July. These are not the dates you're looking for. 😵💫
OK, maybe they are, but details about these events won't be available until the very end of June. Because, duh, spoilers! But I can tell you this: ALL DIY members are welcome!
Even though you won't know the specifics of those Fridays in July until later, you'll probably want to:
A) Save the dates. For those Fridays and everything else you want to attend.
B) Print out the Q3 schedule and post it on your bulletin board in your office.
C) Or tuck it into the front pocket of your marketing binder (which is what I do).
Download the Q3 schedule on the Members Only page in the membersite. 👇
The last VIP Friday happens this week. Well, last until September. And it is now even better than ever: Reimagined, retested, and 100% perfected for you!
VIP Friday is a collaborative, shared experience of individual focus, accountability and productivity. Orangized in three segments. On a Friday.
What does VIP stand for?
VIP = Virtual Immediate Progress
Virtual = electronically connected, by phone or computer
Immediate = occurring or done at once; instant, i.e. in this moment
Progress = forward or onward movement toward a goal or destination
What else do you need to know?
VIP Friday is a DIY member exclusive. Costs under $100. And YES, you may use your Mastermind money credits (email me for redemption details). But don't let the low price fool you: VIP Friday delivers HUGE value.
So if immediate progress is on your agenda, this VIP Friday is your chance to make it happen. You'll get the time, the space, the accountability, and the support to finally get it done. (Whatever "it" is!)
Take a look at the new and improved agenda to see if this is for you: 👇
Yeah, I got you. Just take a peek at the events listed below!
To your prosperity & profitability,
Ronnie Noize
Your Virtual Marketing Coach
360-882-1298
DIY Events: June 7-11, 2021
Certified Marketing Coach Program [Monday] Zoom | 8 AM Pacific · 10 AM Central · 11 AM Eastern | Registration closed | CMCP members only | Member access link: CMCP
Action Call 1 [Monday] Zoom | 9 AM Pacific · 11 AM Central · 12 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
Action Call 2 [Monday] Zoom | 11 AM Pacific · 1 PM Central · 2 PM Eastern | Registration optional | Premium members only | Member access link: Action Calls
VIP Friday [Friday, June 11, 2021] Zoom | 8:30 AM Pacific · 10:30 AM Central · 11:30 AM Eastern | DIY members only | Registration required | Member info link: VIP Friday
Webinar: Easy "Shock & Awe" Box Strategies [Thursday, July 22, 2021] Zoom | 10 AM Pacific · 12 PM Central · 1 PM Eastern | Open to all DIY members + public | Registration optional for members | Member access link: Shock & Awe
"I wanted to take a quick minute to say thank you for all your advice on the call this morning. I feel very blessed to have you in my life and on my team with all your brilliant ideas and support. Thanks for being you. And, thanks for collecting such amazing people into the SOHO community. It really is inspiring to listen to and to be around people who are walking the walk and getting things done." ~Connie Dorigan, CPC, www.dorigan.com
"Thank YOU!! It was a very relevant and reassuring meeting with you. I have so much more focus, motivation and enthusiasm around our business since the beginning of the year when I took the time to contemplate, strategize and plan. And it already seems to be paying off – literally!" ~ Jennifer Corio, www.cobaltdesignworks.com
"Thanks for putting together such a great group, Ronnie, where I can actually say my business grew 61% in one year because of ideas and support I received through SoHo MM!!" ~Victoria Cook, ACC, www.TheGuiltFreeCoach.com
"Can't brag enough about 500% business growth for 2 years in a row because of the Masterminders :-)" ~ Berry Kruijning, www.coachcrowning.com
"Mastermind has helped me double my income and cut my expenses in half." ~ Brandie Kajino, www.SoHoSolutionist.com
Am I ever delighted with the Mastermind group. My first month's value was worth the cost of the entire year's participation!! ~ Tammy Cook, www.RenaissanceMinds.com
"And speaking of impressed, you too, continue to impress me. I LOVE the inspiration calls, for their inspiration and for their accountability. So thank you." ~ Connie Dorigan, www.dorigan.com
"I enjoy and appreciate all the attention and the direction of the new Marketing Mastermind. I notice your added energy and focus and find value in it. Hearing the same things in different ways allows the information to integrate more fully. After listening to you, I am ever more understanding of the dance between listening and sharing. When you speak, there is the intertwining of your years of experience. I am gradually learning the various pieces that you put together so skillfully and gracefully. Then you top it off with your powerful strength of ideation." ~ Caron MacLane, Circle Coach & Consultant, www.CaronCircleCC.com
"You treat everyone as if they are the only person in the room. I have recommended you to my good friends and will continue to spread your name. I was impressed by your generosity of information, and your grace throughout your greetings, meetings and farewells." ~ Tammy Sanderson
"The MasterMind weekend was truly inspirational. I felt as if I had been wearing blinders, and they were suddenly gone. It opened my eyes to the possibilities of where my business can go, and how to get there." ~ Holly Stokes, The Brain Trainer, NLP Coach, www.ExpandingPotentials.net
"You're such a great coach and I've learned so much. Thanks for everything!" ~ Darlene MacAuley, www.AustinHypnobabies.com
"I really enjoyed the marketing workshop on Saturday. I learned SO much. You are a fabulous presenter: knowledgeable, friendly, caring and more! I am excited about implementing new strategies for my business." ~Paula Rudberg Lowe, Expressions
"I learned so much in the marketing mastermind class as well as in our one-on-one sessions. I got exactly what you promised: a great plan and a clear vision of my business and marketing. It was truly worth the time and money!" ~Valerie Warren, Streamline Solutions
"I just finished my marketing plan. I can't believe how easy it was after your class...I can't believe I actually have a marketing plan put together. Good gracious, I'd read quite a few marketing books and took notes, but then all I had was a computer file with a lot of notes. Now, after your one-hour class--and the Friday deadline--I actually wrote it down and even went through some of those notes while I did it. Wow. I can't believe I did it! Thanks so much, Ronnie. You're terrific!" ~Julie McDonald Zander, Chapters of Life Memory Books, www.chaptersoflife.com
"You are an amazingly generous soul who is helping small businesses like mine by your emails and the very approach that you take to business. Thanks for being such a help!" ~Sharon Silver, Center for Conscious Parenting
"I can't tell you how much I've gotten from working with you. Our private session just now was very helpful and I WILL make those calls this week and next. "~Michele M. Downey, MBA, RD, Food Marketing Consultant, http://www.mmdowney.com/
Business Definitions
Marketing: The art and science of attracting, acquiring, and retaining clients profitably.
The purpose of marketing is revenue.
The process of marketing is relationships.
The practice of marketing focuses on market, message, and media.
The path of marketing is know, like, trust, try, buy, refer.
SoHo Business: A small office or home office-based business.
Micro Business:Usually a sole proprietor, freelancer, consultant or independent professional. Can be full- or part-time, working from home office, outside office, creative, loft, mobile, retail or manufacturing space.
Small Business:Less that 100 employees and/or $2 million in revenue per year.
Medium Business:More employees, and more revenue.
Big Business:I think we all know the answer to this one.
Free & Low Cost Marketing Education for Small Business
This site contains content that reflects the strong opinions, direct style and sense of humor of a master marketing coach that may not be appropriate for all readers. If you are easily offended, committed to defending your lack of success with excuses, or otherwise closed-minded, please DO NOT read the free articles, use the great tools, or avail yourself of the terrific advice and suggestions found on this website.
